Sinaga, Victor Cornelis and Sinaga, Judith Tagal Gallena (2020) BUSINESS PERFORMANCE: BALANCED SCORECARD ANALYSIS FOR INDONESIA PUBLISHING HOUSE (IPH). EKONOMIS, 13 (3).

[thumbnail of artikel24.pdf] Text
artikel24.pdf

Download (622kB)

Abstract

The study aimed to analyze the business performance of Indonesia Publishing House (IPH). Descriptive method was used to explain the business performance using balanced scorecard (BSC) model. There were 30 respondents who participated in this study. The findings showed that the four BSC perspectives (financial, customer, internal business process, and learning and growth) attained the level of good. IPH business performance needs some improvements to achieve the highest level of performance.

Item Type: Article
Subjects: 600 – Teknologi (Ilmu Terapan) > 650 Manajemen dan hubungan masyarakat > 657 Akuntansi
Divisions: Fakultas Ekonomi
Depositing User: Mr Raymond Maulany
Date Deposited: 21 Jun 2023 01:51
Last Modified: 21 Jun 2023 01:51
URI: https://repository.unai.edu/id/eprint/376

Actions (login required)

View Item
View Item